InPark Tracks

Track 5: The art of the branded experience

November 15, 2021 InPark Magazine
InPark Tracks
Track 5: The art of the branded experience
Show Notes

George Wade of Bay Laurel Advisors talks about how Intellectual Property continues to play a major role in the LBE market. This conversation with George, guided by InPark's Judith Rubin, explores the various elements and processes behind a good licensing deal. Grab your InPark Magazine subscription here.